RedAlkemi Blog

The RedAlkemi blog is a collaborative space for contributors to submit unique and insightful content on digital marketing, graphic design and web development trends and tips. If you blog about or publish content in this space, contribute to the RedAlkemi blog today! Email us at blog@redalkemi.com

Digital Marketing in 2020: Main Secrets

In a digital age where more and more businesses are turning to online commerce, a good social media campaignor paid ad strategy that worked effectively in 2019 may fail to work in 2020.

Business owners and marketers need the right techniques in place to sail through this time. Digital platforms provide a connection between marketers and audiences. It has to be utilized properly. Below are digital marketing secrets you might need to use in 2020.

Virtual and Augmented Reality

Have you ever thought of grabbing some headphon...

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4 Most Powerful SEO Techniques to Use in 2020

2020 was an interesting year for businesses, to say the least, but it has also put a spotlight on SEO. People are looking for the most efficient ways to promote their businesses, and you don’t get much more efficient than SEO.

Unfortunately, many people who are new to SEO may start to get introduced to outdated or ineffective methods. This is why it’s important that you get your information from more than one source and keep up to date with the most recent developments. Here are some of the most powerful SEO techniqu...

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On-Page SEO & Off-Page SEO Explained

I love on-page SEO for a couple of reasons:

It’s free to do Super easy to implement You’re in total control

But if it’s free to do and easy to execute, why aren’t more people using it correctly?

In all honesty, I have no idea why. But the fact that you’re here shows that you want to learn more about it.

So below, I’m going to explain everything you need to know about on-page SEO. I’m also going to clear up some confusion between on-page and off-page SEO. But more importan...

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Mac Shortcuts Every Designer Should Know

The properly chosen Mac computer for graphic design is the key to effective and high-quality work. Apple offers great solutions with reliable OS and a solid video card, such as the MacBook Pro and MacBook Air.

Developers have created a system of keyboard shortcuts to facilitate the work with computer image processing. MacOS also has a set of keyboard shortcuts, but not all graphic designers are aware of them. For example, such image editors as Photoshop also have many basic and additional tools for processing images, and these to...

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Video in Email Marketing: 3 Things Ecommerce Brands Need to Know


Adding videos to your email can help you boost your open rate. Before you do that to boost leads for your ecommerce brand, here is what you need to know.

Everyone knows that video content is king. But did you know that videos can also improve your email marketing?

In fact, according to a case study, the open rate increased by 6% by adding a video link or just including the word “video” in the subject line. This means that you can get more engagement and leads by adding videos to your emails.


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