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RedAlkemi Blog

The RedAlkemi blog is a collaborative space for contributors to submit unique and insightful content on digital marketing, graphic design and web development trends and tips. If you blog about or publish content in this space, contribute to the RedAlkemi blog today! Email us at blog@redalkemi.com

4 Most Powerful SEO Techniques to Use in 2020


2020 was an interesting year for businesses, to say the least, but it has also put a spotlight on SEO. People are looking for the most efficient ways to promote their businesses, and you don’t get much more efficient than SEO.

Unfortunately, many people who are new to SEO may start to get introduced to outdated or ineffective methods. This is why it’s important that you get your information from more than one source and keep up to date with the most recent developments. Here are some of the most powerful SEO techniqu...

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On-Page SEO & Off-Page SEO Explained


I love on-page SEO for a couple of reasons:

It’s free to do Super easy to implement You’re in total control

But if it’s free to do and easy to execute, why aren’t more people using it correctly?

In all honesty, I have no idea why. But the fact that you’re here shows that you want to learn more about it.

So below, I’m going to explain everything you need to know about on-page SEO. I’m also going to clear up some confusion between on-page and off-page SEO. But more importan...

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How You Should Optimise Your SEO For Google's BERT Update


BERT stands for Bidirectional Encoder Representations from Transformers and is a special technique for improving NLP (Natural Language Processing). When Google released this feature, the entire SEO industry was looking for it since Google termed it as the best update they’ve made in five years, as it impacts about 10% of Google searches. In this article, you’ll learn how to optimize for BERT to help you rank higher on search results. Read on.

Google’s BERT Update

Using BERT allows Google to process specific word...

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4 Content Writing Strategies to Boost Your Organic Traffic


Brands around the world are investing in paid ads on Google and social media.

No doubt that it is a good way to quickly increase traffic to your website or any platform that you own. However, it will only work for so long.

Statistics show the drastic difference in how Internet users treat organic and paid search results.Reportedly, paid search results give 150% more conversions than organic search results. However, 70-80% of all searchers ignore paid ads and focus only on organic results.

Because users prefer organi...

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Most Promising Keyword Strategies in 2020


Internet is becoming crowded and every niche getting increasingly stuffed due to a rapid influx of new websites. Businesses are trying hard to get noticed. Most efforts in the marketing rooms nowadays are directed towards gaining visibility and be able to show their offerings to the audience who are actively looking for products in your niche.

It becomes essential to work out your buyer journey as that will clearly enumerate the priorities of your visitors at different stages of their online excursion. Being a marketer getting a ...

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