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RedAlkemi Blog

The RedAlkemi blog is a collaborative space for contributors to submit unique and insightful content on digital marketing, graphic design and web development trends and tips. If you blog about or publish content in this space, contribute to the RedAlkemi blog today! Email us at blog@redalkemi.com

How to Make Your Social Media Campaign a Success?


Social media campaigns have different goals. Some are meant to increase sales; others are there to raise brand awareness. Whatever the goals are, it can be difficult to find success, especially if you are lacking experience or have a lot of competition in front of you.

At the same time, everyone has to start from somewhere, so things like experience should not hold you back. The results will show once you get the hang of basics and continue to learn. And here are some suggestions to help you get started.

Suggestion #1 –...

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Traditional Marketing vs Social Media Marketing


Traditional and social media marketing share two common goals. One, to entice customers, and two, to boost brand awareness in the market. Traditional marketing commonly involves advertising through radio, TV, newspaper and magazines. Social media marketing on the other hand is an online marketing method that focuses on gaining traffic through social media channels.

Traditional Marketing vs Social Media Marketing : Convenience

Social Media Marketing is an economical and faster way to promote your servi...

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7 Ways to Deal With Social Media Security Issues!


In today’s tech-savvy world, social media is skyrocketing! It is extensively used by everyone on a daily basis. Millions of posts are being uploaded on social media platforms, new users join social media and overall a lot of information is stored here; making it a perfect opportunity for hacking a social media account.

Social media is a platform for all businesses to showcase what they’ve got and make the most of it. But businesses cannot afford to ignore a key factor: customization of security settings. Unless you do...

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What NOT to do on Social Media for Businesses


There has been a lot of talk about what an ideal social media strategy should look like. So many experts give their invaluable views on the topic, so many blogs, talking about how to put your best foot forward. A lot of buzz, seriously!

This time, here, we are not pecking on any of those social media marketing tips. We want to take you through a little less explored view of the same. We will be discussing the primary pitfalls that most businesses make despite having the most revered teams in place. We, as a digital marketing firm...

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Rules to Use Social Media Logos on Web


If one were to observe a little, you would notice that no website on the web is devoid of a Social Media logo. Most of the websites use these logos to guide the traffic to their social media profile pages. While designing your website it is important to check from where you are getting those social media logos. Most of the people search from Google images, however, the Google images may show different types of logos. The big question is, which one to use? We must know that it is important to follow the guide...

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